★★★★★
"I wanted to comment on just how amazing the interviews you've been doing are. I am so impressed by how you get the guests to share their approach and methodology. Your podcast gives me something to chew on every week, and I challenge myself to implement the insights your guests provide in whatever project I am working on that week. Thank you for this great, applicable, practical content!"
- Kat Kozyrytska
★★★★★
"I've got to say your podcast has made me look like the smartest guy in the room lately."
-Brian Shapiro, ATCC
The podcast where marketing leaders inside and outside the sciences share creative and practical ideas to increasing your marketing ROI.
Many life science companies are creating smartphone apps. Most of the those apps provide resources for scientists in the lab with the goal of keeping a brand top of mind or making it easy to find and …
Read MoreSmartphone and mobile apps can be found in everyone's pocket these days. I recently surveyed a number of life science companies about how they are using smartphone apps for marketing and sales. Among …
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