Life Science Marketing Radio (the podcast) is moving to Substack.
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Susanna Harris talks about her communications role in the biotech venture capital world.
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Economist Joey Von Nessen talks about the growth and the impact of life science on the South Carolina economy.
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You may have a lot of quantitative data. But it’s what you don’t know that you don’t know that will hurt your marketing. Wayne Cerullo explains what it takes to get around the data delusion.
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Lily Elsner talks about the career path to her job as Head of Strategy at Arctoris, a startup working on small molecule drug development.
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Lily Elsner talks about her job as Head of Strategy at Arctoris, a startup working on small molecule drug development.
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Raman Sehgal and I chat about his journey from working for Heinz to becoming an agency founder and author in a life science niche.
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Tom Fox thinks podcasts are a great way to teach people about compliance. And he's right.
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Bonni Scepkowski wants you to build relationships, not look at spreadsheets. Here's how to keep your attendees engaged.
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Sandy Donaldson described Impiricus's platform where physicians can request support for patients such as samples or prior authorization via SMS messaging. This removes the friction of digging through a website to find the resources needed.
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Hemal Somaiya describes using AI to message physicians at the right moment for their patients.
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Maaria Ginai describes her transition from scientist to agency owner via YouTube and tech transfer.
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Max Paluszynski talks about the challenges of creating a unified campaign and managing groups that are not direct reports.
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Darren Alvares discusses the ResearchGate Survey of scientist purchase behavior and the impact of COVID 19.
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Steve Kulisch describes the steps he took from undergraduate science degree to GM at Fluidigm.
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We hear a lot about voice of customer in marketing. But we don't hear a lot about "feeling of customer". Kris Barnette joins me on this episode to describe two campaigns he worked on at Thermo Fisher. …
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